Client Success Story: Stockmann Delicatessen

Our product

Marketing, campaign and promotion management software for retailers

Analyze campaign performance

Analyze marketing and campaign performance

Understand performance of historical marketing and campaign activities, including uplift and traffic from offer, feature, media, etc. which allows you to stop margin destroying activities

Innovate new promotional offers

Improve your marketing strategy, media mix and promotional offers

Optimize your marketing investments and campaigns by choosing the right messages, media, SKUs, prices, timing, etc.

Manage promotion process

Understand your customers

Improve your customer loyalty by understanding your customers and managing their shopping behaviour and responses to marketing, campaigns and promotions

Screenshot of the product demo


Employ state-of-the art technologies and methods
to optimize your marketing, campaigns and promotions

Big data analytics

Big data analytics

Determine true sales, margin and traffic impact of each marketing and campaign activity

Machine learning engine

Machine learning engine

Obtain clear and actionable insights from our advanced machine learning and artificial intelligence algorithms

Easy-to-use SaaS

Easy-to-use SaaS

Give personalized recommendations to all stakeholders when and where they need it (merchandizing, marketing, management, ..)


Focus on the essential, and improve your bottom-line

10x return on investment

10x return on investment

Value-based pricing – we deliver 10x recurring profit impact relative to our license fee

Less than a quarter payback time

< 1 quarter payback time

Quick impact – payback achieved during first months of software implementation

Zero risk

Zero risk

We put our skin in the game – you pay only based on the impact we deliver

"I saw the concrete bottom-line impact of the approach when heading Marketing at Suomen Lähikauppa, and can attest to the robustness of the methodology.

Now that the guys have packaged their experience into an easy-to-use software bundle and introduced more advanced models, I am sure that they will turn any retailer’s data graveyard into a treasure trove.

That’s why I decided to support the team from the very beginning."

Jonas Stjernberg - former VP, Marketing and Development at Suomen Lähikauppa


We combine world-leading retail analytics experience with cutting-edge data science and software development skills

Photo of Juha Nuutinen

Juha Nuutinen

CEO, Co-Founder

Former top tier management consultant with globally leading retail analytics expertise

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Dr. Mikko Ervasti

Chief Science Officer, Co-Founder

Data scientist with complex mathematical modelling expertise

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Teppo Luukkonen

CTO, Co-Founder

Versatile expert in business modelling

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Ville Vierimaa

Data Scientist

Physicist with savvy data science expertise

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Frederick Ayala

Data Scientist

Experienced machine learning professional

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Dr. Hannu Laine

Data Scientist

Expert in Bayesian modeling and causal inference

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Katarzyna Wierzchowiecka

Project Manager

Project management and strategy expert

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Chris Kervinen

Junior Sales Manager

Photo of Oskari Kivinen

Oskari Kivinen

Junior Project Manager

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Olli Herrala

Junior Data Scientist

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Tarmo Kivioja

Junior Software Developer


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Jonas Stjernberg

Senior Advisor

Seasoned retail executive and strategy professional

Photo of Olli-Pekka Mattila

Olli-Pekka Mattila


Business development and financial expert

Photo of Petteri Räty

Petteri Räty


System architect and SaaS expert with a broad entrepreneurial background

Contact us

We are delighted to answer any questions about our products and services.
You can reach us directly at

Juha Nuutinen contact information

or you can leave a message