Understand performance of historical campaigns, including uplift, cannibalization, traffic impact, vendor support etc, which allows you to stop margin destroying activities.
Optimize promotional offer based on our recommendations on selection of SKU, mechanic, discount, price point and feature
Scrap old legacy excels and chaotic email chains in managing the promotion process
Determine true sales, margin and traffic impact of each promotion
Obtain clear promotional insights from our advanced machine learning and artificial intelligence algorithms
Give personalized recommendations to all promotion process stakeholders when and where they need it (merchandizing, marketing, management, ..)
Value-based pricing – we deliver 10x recurring profit impact relative to our license fee
Quick impact – payback achieved during first months of software implementation
We put our skin in the game – you pay only based on the impact we deliver
"I saw the concrete bottom-line impact of the approach when heading Marketing at Suomen Lähikauppa, and can attest to the robustness of the methodology.
Now that the guys have packaged their experience into an easy-to-use software bundle and introduced more advanced models, I am sure that they will turn any retailer’s data graveyard into a treasure trove.
That’s why I decided to support the team from the very beginning."
Jonas Stjernberg - former VP, Marketing and Development at Suomen Lähikauppa
Former top tier management consultant with globally leading promo expertise
Chief Science Officer, Co-Founder
Data scientist with complex mathematical modelling expertise
Versatile expert in business modelling
Seasoned retail executive and strategy professional
Business development and financial expert
System architect and SaaS expert with a broad entrepreneurial background
Physicist with savvy data science expertise