Know the effect of seasonal changes and holidays and use it to your advantage
There’s always a stomach to be filled but, as any good restauranter knows, some dates in the year are prime for a good marketing campaign. With our analysis and forecasting capabilities, you will know when to over invest (and on what channels), Maximising each campaign’s commercial impact. Timing can (and should) affect how:
You allocate media investments between different channels based on campaign items, store locations and campaign days. You decide which campaign items support on-site, up-selling and cross-selling activities.
With our software, you get an easy-to-use portal for the use of both top-management and local managers to understand what drives these results.