Use Cases for Ecommerce Promotion Effectiveness

Ensure high availability, increased margins and automate manual processes - all in the same platform
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“We’re experiencing significant growth and with that also a constant need to adapt to our customers needs. Promotions play a big and increasing role in online grocery shopping and therefore it’s key to have the right solution to ensure that we offer valuable promotions.

Jack Enevoldsen, Category Director at

Impact Sellforte generates

20-30 %

Improvement in marketing effectiveness


Points increase in sales growth


Points improvement in GM%


Transparency to commercial outcomes

Get full transparency in promotion effectiveness

Decompose sales and margin to different components for each SKU promotion
Fine-tune your campaigns with well-placed promotions

Find optimized promotion mechanics & discount levels

Find the best discount type and level for each promotion
Analyze and optimize by product group, brand, item and campaign type

Discover the best performing promotions

All promotions classified into Star promo, Sales driver, Low impact and Expensive
Analyze and compare your promotions with ease

Download Promotion Effectiveness Guide

A study carried out by Boston Consulting Group points out that 20 to 50 percent of B2C promotions are doing – well – nothing really.

We want the help managers understand what makes a promotion a success.